I help people and organizations navigate quickly to “amazing.”

DMA—Speaker. Strategist. Optimizer.


DMA (Donna Michelle Anderson) is a veteran entertainment industry showrunner and executive and a patented tech entrepreneur. A career strategist, she helps entertainment networks, non-profits and startups brand, launch and scale their content and companies.

Over the past 20 years, DMA has helmed top-rated programming for CBS, Bravo, BET, A&E, TLC and more, created groundbreaking production software, and championed diversity across multiple industries. She is a graduate, with distinction, of Stanford University and is an active member of the Academy of Television Arts & Sciences, the Producers Guild of America and American Mensa.  For more information, please visit planetdma.com or follow @planetdma.