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	<title>Planet DMA</title>
	<link>http://www.planetdma.com</link>
	<description>Helping entertainment, business and education professionals work faster, simpler, smarter.</description>
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		<title>Test of Wiki Function</title>
		<description><![CDATA[
Contents
[hide]


how can people edit
This page is wiki editable click  here to edit this page.]]></description>
		<link>http://www.planetdma.com/blog/wiki-2/</link>
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		<title>#40: What tools do I need in my social media toolbox?</title>
		<description><![CDATA[As you prepare to launch your own social experience for a project or organization, there are fantastic and FREE tools to help make your job faster, simpler and smarter.  Let them do the heavy lifting for you so you can concentrate on the concept and flow of what you are doing, not the technical [...]]]></description>
		<link>http://www.planetdma.com/blog/what-tools-do-i-need-in-my-social-media-toolbox/</link>
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		<title>#39: Modern &#8220;Netiquette&#8221; - Rules and Tools for being a Good Digital Citizen</title>
		<description><![CDATA[As the world moves from Web 1.0 to 2.0 to, yes, Web 3.0, it&#8217;s important to dial in to the ever-evolving etiquette - or &#8220;netiquette&#8221; - of being a good digital citizen.  Here&#8217;s a list of the basic levels of engagement, and respect, that will guide you through&#8230;until next week.
Check your spam/junk folder. Why [...]]]></description>
		<link>http://www.planetdma.com/blog/netiquette-rules-and-tools-for-digital-citizenship/</link>
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		<title>#38: What should my reality show creator agreement include?</title>
		<description><![CDATA[If someone approaches you about &#8220;buying&#8221; your reality show, whether it is a distributor (such as a network) or a production company, I want you to take a step, a breath, a vacation, SOMETHING before excitedly saying, &#8220;Yes!&#8221;  These are things to consider once you have created a show.
1) Legal representation.  You absolutely [...]]]></description>
		<link>http://www.planetdma.com/blog/38-what-should-my-reality-show-creator-agreement-include/</link>
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		<title>#37: How and why should I keep my browser current?</title>
		<description><![CDATA[I had an incredible (as in &#8220;not to be believed&#8221;) experience a short time ago doing outreach for The CLIC.  A frustrated school rep sent an email insisting that the site did not work: the video did not play, the links were all dead, what gives?  Knowing that the site works perfectly, I [...]]]></description>
		<link>http://www.planetdma.com/blog/37-how-and-why-to-keep-your-browser-current/</link>
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		<title>#36: How do I get a job in reality TV?</title>
		<description><![CDATA[Over the years, the team at Tidal Wave TV and I have overseen dozens of top-rated shows througout the reality TV explosion.  If you think this might also be the career for you, here are some insights that will help you ride the reality wave:
Industry Structure. Usually, production companies (independent or studio-owned) produce shows [...]]]></description>
		<link>http://www.planetdma.com/blog/36-how-do-i-get-a-job-in-reality-tv/</link>
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		<title>#35: Can I &#8220;cash out&#8221; in reality if I pre-attach sponsors to my pitch?</title>
		<description><![CDATA[If you&#8217;ve read my book and this blog or attended my seminars, or seen the sometimes irate responses to both, you will know that people are insistent on seeing selling a reality show as a &#8220;get-rich-quick&#8221; scheme&#8230;and I am insistent on saying, this is not even a &#8220;get-rich-slow&#8221; scheme.  I do admire the persistence with [...]]]></description>
		<link>http://www.planetdma.com/blog/attaching-sponsors-to-a-reality-pitch/</link>
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		<title>#34: How do I pitch my own reality show?</title>
		<description><![CDATA[Have a great idea for a reality show?  Let go of the expression "sell a reality show."  You actually are trying to "pitch multiple reality shows" to try to "get an order" for at least one of them.  Here's how you are going to do this.]]></description>
		<link>http://www.planetdma.com/blog/31-how-do-i-pitch-my-own-reality-show/</link>
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		<title>#33: How are TV ratings measured to keep shows on the air?</title>
		<description><![CDATA[Let me break this question into two distinct parts since they are not always related.
1. &#8220;How are TV ratings measured&#8230;&#8221;
The audience measurements we generally reference in the industry traditionally come from the Nielsen Ratings. Nielsens begin with the total number of viewing households in the U.S.  Ratings are then delivered in a two-number format, [...]]]></description>
		<link>http://www.planetdma.com/blog/30-how-are-tv-ratings-measured-to-keep-shows-on-the-air/</link>
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		<title>#32: Can I use a corporate trademark in my screenplay or TV show?</title>
		<description><![CDATA[While I cannot offer legal advice regarding the use of trademarks in creative writing (please research &#8220;fair use&#8221; and speak to a lawyer for a definitive response to such questions), I CAN rephrase this question to &#8220;SHOULD I use corporate trademarks&#8221; in my work.
My answer to that question is that you should avoid using them [...]]]></description>
		<link>http://www.planetdma.com/blog/29-can-i-use-a-corporate-trademark-in-my-screenplay-or-tv-show/</link>
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