Navigate New Media to Expand Your Brand
What would you expect to see at a site called “gotomexico.com”? Travel tips, images of art, restaurant recommendations, and more? It’s a safe bet you’d be disappointed by a list of paid links and ads greeting you on the site!
So what do people expect to see when they visit YOUR Web site (if you have one) - and are you delivering? If you are not, you are losing a chance to connect with your clients and let them help build your community! To maximize and modernize your new media presence, just follow the four smart and simple steps below.
wwDefine Your Mission
wwGet Insider Tips
wwDevelop Your Site
Build Your Community
| Feedback from New Media Newbies | |
| “I was so excited about your webinar last night I could hardly get to sleep. DMA is dynamite-hot!” |
“Thanks for sharing your expertise. You break things down so us creative types can really grasp the technical side of things….much appreciated!!!” |
What You Will Learn from Our Blog, Our Books and Our Software
- What kind of Web site do I need for my project?
- How much does it cost to build and maintain a site?
- What’s the difference between Web 1.0, 2.0 and 3.0?
- What free resources should I add to my social media toolbox?
- How do I use social media safely?
- And much more!
My True North - Professional Branding Program
There’s a reason you still can’t figure out the answer to “What do I really want to do?”
You are asking the wrong question.
Our Story — Our Programs — Our Packages
Faster, Simpler, Smarter Tips for Navigating New Media
The Planet DMA Blog began nearly three years ago as the “Break into the Biz Blog,” with tips for industry newcomers. Since then, we have come to serve industry professionals quite extensively, and it was time to reflect that in the title and ongoing “faster, simpler, smarter” tone of the blog.
I am proud of our detailed tips because they respond to tough questions that people trust me to answer thoroughly and honestly. They also offer solutions I wish I’d had when I was developing my first Web sites and began writing this blog. I’ve since launched dozens of sites for my own projects and other people’s, created an interactive production software that solves our budget & scheduling crisis, and am the CEO of a social network that is revolutionizing America’s college-going process. I have a quite a bit to say about maximizing new media, and I hope any or all of it helps you get where you are going with as much excitement as I have had.
Have a question you’d like added to the list? I get dozens a week, so I can’t answer them all, unfortunately. But please feel free to submit yours via the “Contact Us” link, and we’ll see what we can do! And if you need private assistance with a project, don’t hesitate to let us know.
(Recent Posts)
- #40: What tools do I need in my social media toolbox?
- #39: Modern "Netiquette" - Rules and Tools for being a Good Digital Citizen
- #37: How and why should I keep my browser current?
- #30: What Sites are Strong Examples of Web #.0?
- #29: What is Web Anything.0?
- #28: What is "Business You.0"?
- #01: Should I start my own blog?
Planet DMA Portals
Our portals are fast, simple, smart Web sites to help you build business, increase visibility and/or serve clients. This is a real site at your own URL—not the address at some social network or kid’s site. And we teach you how to do your own updates!
Who needs a Planet DMA Portal?
Small Businesses. Contact information, directions, marketing images and materials and more.
Professionals. Résumés, bios, photos, contact information and more.
Groups, Clubs and Organizations. Meetings, schedules announcements, membership rosters, rules and regulations, contact information and more.
Families and Friends. Family reunion information, birthday celebrations, anniversaries, and more.
We offer clean HTML-based design hosted on third-party or your own servers. Want additional interactive features? Try our “bizuo” new media services for blogs, wikis, social networks and more!
SAMPLE PAGES!
Babygirl — Cornerstone — USC’s Race, Rap & Redemption — Cam Frierson — Movie in a Box — MLK Day
Click the Contact Us link to the right for our rate sheet!
bizuo - Business You.0
“bizuo” is a service of Planet DMA that guides you through integrating social media into your company or project. The goal is to maximize AND modernize your impact. bizuo combines your business strategy with whatever level of interactivity Internet and mobile content currently is it. Right now, we are on Web 3.0, but trust, that will change! So we just call it “Business You.0,” because your specific goals will determine what levels of tools will be serve your strategy.
Social media includes the ever-expanding tools of the Internet and mobile tech that allow you to reach the people you serve always and everywhere - and allows them to actively interact with you online and on their cell phones.
Here are some quick FAQs to help you get started with bizuo:
SHOULD I ADD INTERACTIVITY TO MY WEB SITE?
Yes. Offering your clients and customers a text-only Web site in the new millennium is like hiring a secretary and giving him or her a typewriter. Sounds crazy? Look at your Web site from a visitor’s eye. Today, everyone expects interactivity when they’re online.
WHAT’S THE RIGHT WEB 2.0 INTEGRATION FOR MY INDUSTRY?
There is a reason you still can’t figure out the answer to “What is everyone else doing in our field?”
You are asking the wrong question.
Interactive solutions aren’t guided by your type of business. They are guided by your specific business goals. A blog can establish you as a thought leader; a wiki can save zooming site design costs; only a approach that’s personalized to your brand will yield results that resonate with your base. That’s why our bizuo service emphasizes “Business You.0.”
WHAT CAN BIZUO DO FOR OUR COMPANY?
Our bizuo service examines your brand, embraces your goals then brainstorms the many ways you can advance both with Web 2.0 and 3.0 solutions. We guide you to your first step in the Web 2.0 waters. We’ll even show you how to use today’s free tools to update your Internet presence with measurable impact.
WHAT DO I NEED TO DO?
Call now for a bizuo consultation. Your first phone consultation is absolutely free. From there, let’s work together to translate your brand mission and business goals into a more personal and powerful online experience for your audience.
WHAT DOES IT COST?
We offer hourly rates, half-day consultations and speedy “bizuo builds” of a blog, wiki or social network. Contact us today!
(Recent Posts)
- #40: What tools do I need in my social media toolbox?
- #39: Modern "Netiquette" - Rules and Tools for being a Good Digital Citizen
- #37: How and why should I keep my browser current?
- #30: What Sites are Strong Examples of Web #.0?
- #29: What is Web Anything.0?
- #28: What is "Business You.0"?
- #01: Should I start my own blog?
New Media Success Stories
| “I was so excited about your webinar last night I could hardly get to sleep. DMA is dynamite-hot!” |
| “The Fellows raved about your training and found it to be one of those most useful training seminars they have ever had, if not the most useful.” |
| “Just wanted to let you know that you were the highest rated speaker at our Forum. Talking to people after the event, you gave them so much information to think about that they were kind of in shock or a stupor!!” |
| “Thank you for your terrific, enlightening seminar, you made it rock!!! Cheers to you, and to all us struggling soon-to-be webbies…” |
| “Thanks for sharing your expertise. You break things down so us creative types can really grasp the technical side of things….much appreciated!!!” |
| “Your seminar was invaluable. It helped put all the disparate pieces together to achieve some clarity in thinking out when to use which app for best results. And always stressing that it’s all about community really drove it home. Thanks so much for your exuberance and expertise.” |
| “Loved your social media seminar! DMA, your presentations always rock with excitement and wisdom! I had heard a lot about ‘community building’ but you made it come to life. ” |
| “You are such an inspiration! I need to have a follow-up meeting with you and get a few of our smarter young people involved.” |
| “I left your session feeling excited and a little overwhelmed about how I can use new media to take our projects to the next level.” |
| “Thank you so much for your presentation!! You changed the way I saw use of websites and the internet, and I’m really going to try to use your advice on our own site. Thanks again!” |
| “Your presentation was exceptional.” |
| “YOU ARE WONDER WOMAN!!” |