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PLANET DMA
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About DMA
DMA For over a decade, Donna Michelle Anderson (p/k/a "DMA") has been a writer, producer and show runner of dozens of high-rated non-fiction television programs for networks such as CBS, UPN, Fox, Bravo, Travel Channel, History Channel, A&E, Lifetime, Disney Channel, TLC and more. She is a graduate, with honors, of Stanford University and an active member of the Academy of Television Arts & Sciences, the Producers Guild of America and Showbiz Mensans.

DMA began her writing career in 1994 when she was selected from a highly competitive pool to be an ABC/Disney Writing Fellow. The following year, she became a story analyst for Kennedy Marshall Productions, where she first developed her "1-3-5" system of story structure for screenplays. Within a year, she was teaching the popular system to students at the prestigious UCLA Extension Writing Program. After teaching the system cross-country for nearly a decade, in 2006, DMA published the in-demand technique in The 1-3-5 Story Structure Made Simple System: The Nine Essential Elements of a Sellable Screenplay, her first book.

In non-fiction television, DMA has long been a successful "rescue producer," combining her strong skills in story with a streamlined approach to production process that has earned her the nickname "Systems Queen." An expert in setting up staffing structures, work flow, databases and more to serve story, as a show runner, she's even cast, produced, shot, edited and delivered thirteen half-hour episodes - and aired ten of them - in only twelve weeks, with record ratings (and a stellar production staff)! Currently, she is expanding her production skills into broadband and mobile content.

In 2004, DMA founded her own television and new media production company, Tidal Wave TV, to create "powerful, provocative, signature entertainment" for domestic and international broadcast. Tidal Wave TV is proud to also offer its "Show Starter™" production services to set up shows for production companies and offer "reality production instruction" to industry professionals via seminars, private training intensives and a new book series. The Show Starter Reality TV Made Simple System, Vol. 1: Ten Steps to Creating and Pitching a Sellable Reality Show is DMA's second published book and the first in her ongoing series of non-fiction production manuals. She continues to teach both her "1-3-5" and "Reality of Realities TV" seminars to professional groups and at film festivals, conferences, colleges and production companies nationwide.

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